The new Chameleon Crystal Clear Wellingtons not only act as sturdy, quality, waterproof protectors, but inject some fun and fashion into outdoor footwear by allowing wearers to personalise their boots to match their outfit, mood or personality, with their choice of socks. A selection of 12 colourful sock designs will also be available, with a pair offered free with each pair of boots sold.
The Chameleon Crystal Clear Wellingtons will be available in adults and children’s sizes, with special introductory prices of £24.99 and £12.99 respectively.
Comments Nicole Dopson, Marketing and Design Executive for Town & Country: “Town & Country has long been associated with innovative designs for footwear. Keeping fashion and trends very much at the forefront, we have had considerable success in recent years with bold colours, boots with striped linings, lace-up boots, and more recently spotty wellingtons. We expect this latest model – which doesn’t rely on any colour or pattern influence – to be our most successful so far. The see-through boots and socks are currently enjoying phenomenal success during a trial period in the marketplace and we are looking forward to showcasing the entire collection at this year’s GLEE.”
GLEE is the culmination of 12 months of research and development by the company to further enhance the ranges on offer and help retailers maximise sales potential. As well as the exciting new Chameleon Wellington, Town & Country will be introducing further additions to its comprehensive footwear portfolio, and showcasing exciting new designs to its women’s gloves range. Visitors to the stand will also be given a glimpse of some new products that will see the Town & Country brand associated with completely different product categories.
To see the full extent of the products, promotions and support available from the number one brand, visit Hall 5 Stand C04/D01.
For further information, contact Town & Country on 01530 830990, email firstname.lastname@example.org or visit the trade website.