Market reaction to the addition of a new direct sales channel from Fiskars, which has been designed to offer retailers a more personalised experience, has been overwhelmingly positive, the company has said. Launched in March 2019 to provide direct access to the extensive Fiskars range of market-leading gardening tools – and remove the requirement to order via a wholesaler – […]

  Harriet Andrews from May Hill in Gloucestershire has recently joined Wyevale nurseries as a sales trainee. Nineteen-year-old Harriet is currently developing her knowledge of the stock at Wyevale Nurseries and is working on sales related tasks within the cash and carry team, said the company. Ms Andrews said: “I am delighted to have joined Wyevale Nurseries as a sales trainee. I know […]

Smart Garden Products has confirmed that the following staff have joined Smart from Briers: Tara Truman – national account manager Charlotte Prentice – key account manager Domenic Guglielmucci – assistant category manager April Raven – graphic designer Emily Swindells – data & content controller Jonathan Stobart, managing director of Smart Garden products commented: “We’re delighted to welcome this cohort of […]

The Garden Centre Association has this month (March, 2019) welcomed Jane Lawler as its new inspector. Ms Lawler, has more than 35 years’ experience in marketing and business development, will be responsible for inspecting member garden centres in North Thames, Scotland and Northern Ireland. Iain Wylie, GCA chief executive, said: “We are absolutely thrilled to have Jane join Alyson Haywood, Michael […]

The Gardens Group managing director, who has been on the Garden Centre Association’s executive committee for 10 years, was revealed as chairman elect for 2020/2021, succeeding Mike Lind. Mr Burks said: “I am greatly looking forward to my chairmanship and am lucky that the GCA has been in excellent hands with current chairman, Mike Lind. With the association in such […]

Evergreen Garden Care UK has strengthened its commercial team with three new senior appointments within marketing and sales. Ann-Marie O’Riordan joined the company in mid-August as marketing director with responsibility for brand, product and category developments. She brings with her a wealth of experience having held senior marketing roles, including the role of UK & Ireland marketing director, for more […]

Tildenet marketing manager James Leyland has been promoted to the role of head of marketing as part of the drive to develop marketing across the whole Tildenet Group. His role will now encompass the overall strategic management and delivery of all areas of online and offline marketing and the development of the growing team focussing on branding, category management, and business development. James said: “Working for a business that regularly demonstrates a positive and pro-active attitude towards growth has enabled the marketing department […]

Hardware and gardening wholesaler Stax Trade Centres has announced details of two major new appointments which have been made to further strengthen the company’s growing team based at its Manchester branch. Richard Cartwright and Andy Dilworth have joined the company as area sales representatives, with Richard taking on responsibility for North Wales and Merseyside, while Andy will focus on the […]

With the business continuing to experience growth, Smart has announced that it has invested further in expanding its sales teams. Carl Beiersdorf (pictured centre) joins as key account manager with a wealth of experience in the garden trade and will be a familiar face to many customers. Dan Twidle (pictured left) is joining the team as area sales manager, working […]

Smart has announced further investment in its new product development and supply chain teams, with the appointment of Michelle Lee as category management co-ordinator and Darren Bailey as supply analyst and planner. The new recruits will provide much needed support as the company ramps up its programme of range and category extensions. Smart managing director Jonathan Stobart commented: “Bringing Michelle […]